In times of turbulence, it is not the turbulence that is the most important risk, but to act with yesterdays logic.


    Therefore we moderate the practice of corporate cannibalism:

    based on new thinking and circular business models, we’ll create the disruptive newcomers in the market ourselves. With Full Circle we guide you through the innovation process.


    Intensive, but short and focussed on a scalable end result.


  • The Circular SPRINT.

    The sprint-methodology is developed by Google Ventures and is a ‘greatest hits’ of business model innovation, strategy, behavior science, design thinking, and more – packaged into a battle-tested process that any team can use.


    Organizing a sprint with your team, you can shortcut the endless-debate cycle and compress months of time into a single week. A sprint gives you superpower. You can fast-forward to the future to see your finished product and customer reaction before making any expensive commitments.


    With more than 20 fresh years of experience in strategic processes on the intersection of brands, innovation and sustainability, Jan and Stefaan remixed the sprint to a process that fits the aim for a circular economy

  • About US.

    About Jan Leyssens


    From the moment he graduated as an industrial designer, Jan started working in the world of sustainability. Jan has worked as a renewable energy consultant, innovator in sustainable building and program manager in circular economy.


    Today he is the founder of the design agency Regenerative design, co-host of the 21st Century Design podcast and business model developer and business strategy designer for both start-ups and companies transitioning towards the circular economy.

    About Stefaan Vandist


    Since early childhood, Stefaan is fascinated by all that is sci-fi, nature and storytelling. He started his career as strategic planner at advertising agency Duval Guillaume and works since 2008 as independent advisor.


    Today his activities consist of performance lectures on innovation, sustainability and storytelling, the moderation of innovation processes and future exploration. Some of his clients are Intergamma, Volvo Cars NL and the European Comission.

  • Contact Us.

    You feel like you want to join the mammals instead of ‘walking with the dinosaurs’? You see clear pathways for the future of your industry, but you don’t know how to make the switch?


    Feel free to contact us. We’re happy to give you a one hour introduction to how a Circular SPRINT works, what outcomes to expect and how you can save many hours of work.